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Strategy

The word ‘Strategy’ is often used by individuals and business executives alike, however many have unclear opinions of what it means with regards to running a business. As more people venture into entrepreneurship by setting up businesses to offer solutions to customer needs, it has become necessary for executives of startups to be educated on making strategic decisions and offering bankable solutions. This handbook, therefore, offers a remedy to the existing dearth of knowledge by providing simple explanations of the fundamental concepts of strategy.

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Product Description

The word ‘Strategy’ is often used by individuals and business executives alike, however many have unclear opinions of what it means with regards to running a business. As more people venture into entrepreneurship by setting up businesses to offer solutions to customer needs, it has become necessary for executives of startups to be educated on making strategic decisions and offering bankable solutions. This handbook, therefore, offers a remedy to the existing dearth of knowledge by providing simple explanations of the fundamental concepts of strategy.

This handbook offers an expository knowledge of the importance of strategy to business success, while also identifying the basic mistakes capable of crippling the growth of startups. It offers expert recommendations on creating and sustaining a winning business culture. Amongst other things, the handbook is poised to assist entrepreneurs to implement the ideas, recommendations and frameworks expertly provided to facilitate achievement of business goals.

The Nigerian Entrepreneur’s Handbook: Strategy is part of a series of handbooks designed for Nigerian entrepreneurs by FATE Foundation in commemoration of its 20th anniversary. FATE Foundation is a non-profit organization dedicated to ensuring the growth of entrepreneurs in Nigeria.

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